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Selling property at auction

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Selling property at auction can be a fast and effective way to sell. With competitive bidding, you can maximise value, while fixed timelines provide greater certainty. With our expert guidance, targeted marketing and access to motivated buyers, auctions offer a straightforward and efficient route to selling property.

The benefits of selling property at auction

Contracts are exchanged on the day and secured with a 10% deposit when you sell through an auction. Completion then takes place 30 working days later. That’s a quick sale – the greatest advantage of auctions. 

  • Clear timescales
  • Accessible to more buyers
  • Transparent bidding
  • Buy from anywhere
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40%

of offers from people already registered in 2025

43,000+

Trustpilot reviews

9,000+

proactive calls in 2025 to find the perfect buyer or tenant

98%

of asking prices achieved in 2025

150,000+

buyers and tenants from our database looking right now

We get you seen!

Your property advertised on all major portals

Full transparancy when selling at auction

Online property auctions offer one of the most transparent ways to sell property and land, with all buyers bidding publicly in real-time. Unlike traditional sales, selling at auction offers a high degree of certainty, as contracts are exchanged on the day of the auction.

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Thinking of selling at auction?

We can value your property and provide a starting and reserve price ready for selling at auction. 

The selling at auction process 

When you sell at auction with Chancellors, our experienced team will guide you through every step of the process. 

1

Get a Valuation

Invite a Chancellors agent to value your property and advise if it is suitable for selling at auction.

2

Create a Legal Pack

A solicitor will compile the legal pack, including title documents and conditions of sale, ready for prospective buyers to review.

3

Market and List

We will promote your property to attract interest and encourage competitive bidding. 

4

Auction Day

Your property will sell to the highest bidder. Once the hammer falls, the buyer pays a deposit and is committed to complete within a set timeframe.

Monitor your journey 24/7 with my Chancellors

A communication platform to help you track your journey at a time that suits you.

  • Saved searches, reports, and your full journey in one place
  • Real-time prices and insights as the market moves
  • Book and manage viewings in seconds
  • Share key details with marketing statements and why you love it
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Guide and reserve prices when selling at auction

The reserve price is the absolute lowest price you are willing to accept for your house. This figure is kept private between you and the auctioneer, and if all offers are less than the reserve price, the auctioneer will withdraw the property from the auction.

The guide price is a figure used to indicate to potential buyers how much a property is worth. This is a way to attract potential buyers to the auction room. The guide price can be a single figure or a price range. You can set the reserve price higher than the guide price, so you do not need to accept an offer at the guide price.

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Should you sell property at auction?

If you are thinking about selling your house through auction, we are here to help. We are experienced in selling properties at auction through both the traditional method and the modern method of auction. We have partnered with SDL Property Auctions, a highly regarded auction house.

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FAQs

Yes, you must register in advance and provide identification and proof of funds before you can bid.

You’ll typically need to pay a 10% deposit immediately after the hammer falls.

Yes, but you must have financing arranged in advance, as completion timelines are strict.

A legal pack contains key documents about the property, and it’s essential to review, ideally with a solicitor, before bidding.

Yes, once your bid is accepted, you are legally committed to completing the purchase within the set timeframe.

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Explore auction opportunities

Looking to buy a property at auction? It's an exciting and certain way to purchase property. Get in touch with us today to hear about our upcoming opportunities.